SEO Link Opportunities

A number of the directories offer a free listing service. Some don't, and some make it difficult to find. Persevere, opt-out of any upsells, emails lists, etc. Some may offer a free listing in exchange for a reciprocal link on your home page - those may be worthwhile on a case-by-case basis.

A number of both types of directories offer the ability to create specials, coupons, etc. Again they may be an upsell, but if they're free they may be useful.

Business Directories

These listings are effective for both general and location specific businesses. They have an option to omit an address and/or require an address but not display it in the listing or map.

Local Directories

These directories are mostly for location based businesses. If they are not too location specific and inlcude a backlink to your site, they may help SEO for non-location oriented businesses.

* Angie's List is only available for certain types of businesses, mostly service sector.

E-commerce Directories

These directories are specific to online sales websites.



  • Any trade organizations, Chambers of Commerce, etc.
  • Your suppliers, manufacturers, etc.
    This directory is a special case. It's the oldest, largest and most authoritative directory online. But it has nearly a bazillion categories, so you need to figure out where to add your listing, and you need to find the category first, then use the 'Suggest URL' link on that page, then fill out the form, then wait to see if you get added... in the next month or two. You also need to decide on not more than 2 categories. For instance, a local plumber fits both plumber and the city. But a local and online toy store fits the city, shopping, toys, etc.


  • Andrew MacMillen of Hawkfeather Web Design has provided both design and hosting services for Washington Aerospace for over 10 years.  And in an era when organizations change web designers frequently, “over 10 years” is a statement in and of itself.  There is a reason for it.

    Andrew provides an easy-to-navigate design that is simple in presentation yet provides access to numerous links and menu items.  Information updates are handled very quickly.  New item incorporations are done creatively and efficiently without any interruption to normal use of the site.

    Washington Aerospace would recommend Hawkfeather Web Design to any organization wishing to create or update their website.

    Kent Newman
    Washington Aerospace

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